arrow-up

trovanity

Business Intelligence

Project Scope

🟡 Golden Flower – Packaging & Product Design

Golden Flower is a skincare brand inspired by nature’s gentle power and the timeless beauty of botanical care. Our team was entrusted with developing the full visual and packaging identity for this elegant line of creams, targeting consumers who value purity, sophistication, and skin wellness.

This project required a deep understanding of the product philosophy and consumer expectations. From the earliest sketch to the final print-ready designs, every element was crafted to reflect the brand’s message: “nourishment through nature, care in every detail.”

🌿 Project Scope

We developed a complete packaging system for a collection of skincare creams, each offering different benefits — hydration, repair, brightening, and anti-aging. The scope included:

  • Logo usage and hierarchy adaptation across various container sizes

  • Label design for jars, tubes, and bottles

  • Outer box packaging with clean, high-end visuals

  • Color-coded product system to easily distinguish between product types

  • Ingredient highlights integrated into the layout to inform and attract

  • Elegant typography pairing modern serif and soft sans-serif fonts for a balance between trust and beauty

  • Gold accents subtly incorporated into the design to reflect the brand name “Golden Flower” and add a premium touch

đź§´ Visual Consistency

Maintaining a unified identity across all product types was crucial. Whether it’s a shelf in a pharmacy or an e-commerce product photo, Golden Flower products now appear as a cohesive, luxurious collection — instantly recognizable and trustworthy.

 

✨ Outcome

The final result is a sophisticated and gentle brand image that speaks directly to the skincare market: elegant, feminine, natural, and premium. The Golden Flower packaging has received praise for its balance of minimalism and emotional warmth — a combination that appeals to both first-time buyers and loyal skincare users.

Date: May 21, 2024
Client: Envato
Services: Web Design & Development